Product Marketing Content – ConversionXL, Stephen Kane

Keywords List

your

Your

to

Content

content

and

Product

product

s

you

Summary

• Archive: https://archive.is/WZn2d Buy now $142 $1499, Product Marketing Content - ConversionXL, Stephen Kane Course.

• After taking this course you’ll…Understand the five ceremonies of Agile Marketing and how each contributes to more efficient and flexible, outcome-driven product content.Apply a strategic mindset and ruthless prioritization of your content output by introducing new priority frameworks to your planning toolkit.Learn what a win/loss analysis is, and how having one in place will prevent you and your marketing and sales team from losing winnable deals with your content.Translate your product’s features into human-centered benefits that resolves pain points by utilizing a value proposition canvas.This course is essential for you if…You want to evolve from an execution content culture toward more of a craftsmanship content culture connected to your brand’s product strategy.You struggle to prioritize all of the content work that is being asked of you and your team.

• Work on the right stuff and learn how you can credibly say, “no”You find yourself wondering how you can make your product marketing content more human-centered and address your client’s pain points head on.This course is NOT for you if…You are only concentrated on creating outputs.

• Shifting your mindset from outputs to outcomes will enable you to build more client-centric content aligned with your brand’s product strategy.You aren’t focused on driving revenue.

• This course will elevate your strategic mindset and help you align you and your team’s content production work to revenue-generating activities.You aren’t willing to introduce new ways of working into your workplace.