eMail Marketing Summit 2012 DVDs – MarketingSherpa
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Summary
• MarketingSherpa – eMail Marketing Summit 2012 DVDs INCLUDE: Disc 1 of 3 eMail Conversion Optimization Keynote Flint McGlaughlin – Crafting Effective eMail Messages Copyblogger Case Study Brian Clark, Sonia Simone – Three Steps to Converting More eMail Prospects to Customer and Clients Disc 2 of 3 Connecting with Customers Keynote Brian Solis – The End of Business as Usual Direct Sale Case Study Jermaine Griggs – Personal vs Robotic.
• Automated eMail for Personal Experiences Disc 3 of 3 Mobile and Beyond Case Study Pamela Markey, Alex Corzo – Opimizing the Evolving Landsape of Mobile eMail Marketing Mobile Marketing Panel Meghan Lockwood, Josh Herman – Integrating Mobile Campaigns for the Complex Sale Innovation Panel Dan Burstein, Joshua Baer – In the Year 2013.
• eMail Marketing Technologies and Tactics of the Near Future MarketingSherpa – eMail Markting ToolKit BONUS 2 Herschell Gordon Lewis – Creative Rules for the 21st Century (MSRP: $299) Dear Reader, It’s simply astounding … We’re seven years into the 21st century, and some copywriters are still writing promos like it’s the 1980s!
• Starting letters with “Dear Friend” … referring to people in their 60s as “seniors” … not promising fast delivery … using overly formal copy … failing to write simply and clearly.
• The list goes on and on.