Storytelling Blueprint – Paul Mascetta

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Summary

• Here’s Just a Bit of What You’re About to Learn Inside The Storytelling Blueprint… How story structure can become your most powerful business asset by copying the “core confidence” trick the best business leaders in the world use to inspire prospects and audiences to act… Research-proven and real-world tested techniques you can use to inspire action from prospects, customers, and employees simply by integrating a great story into your business or sales process… 6+ ways you can get your customers to start sharing your stories for you and where you need to make your stories visible so they organically spread with no marketing expense… How to actually get your prospects to tell you their objections, desires, and deepest fears about your products or services during the sales process… The “AH-HA Moment” secret to great storytelling you can’t miss.

• Using this secret will allow you to inspire others to think greater than themselves and move subconsciously toward action… 25+ ways stories help businesses and how to create the substance-based stories that trigger subconscious actions practically programmed into the minds of your audience at a young age… All the knowledge you need to build great stories to share online, in-person, over the phone, in your marketing materials, and more… PLUS so much more is packed inside this 10 video lesson series on how to incorporate great storytelling into your business!

• In Video 1, You’ll Discover How Stories Help Your Business as You Learn… One innovative storytelling technique you’ll use to solve complex problems in your business.

• This immediately applicable storytelling skillset will allow you to drastically improve communication inside and outside of your business… What really makes a story (HIINT: It’s not what you think).

• You’ll learn the core story components essential for a commanding audience and triggering key persuasive emotions… Critical plot techniques and a complete discussion of “the hero’s battle” and how framing that battle can make or break your ability to persuade… 12+ physical characteristics and cues of an engaged audience.

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