Conversionxl and Chris Mercer – The Fundamentals of Google Tag Manager

Keywords List

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Summary

• It’s like a control center for your data.

• If you’re operating without a control center, you’re not getting all the value out of your data measurement and analysis.

• Maybe you’ve even installed Google Tag Manager and started to play around with it, but you realized it wasn’t as intuitive as you first thought.

• Thing is, while some of the basics are easy to get down (setting up tags, for instance), the power of Google Tag Manager goes far beyond these things.

• But even with some preliminary skills, you can do some awesome things with GTM.