Dennis Moons – PPC Wins + OTO (Product Feed Hacks)

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Summary

• Dennis Moons – PPC Wins + OTO (Product Feed Hacks)Can you imagine what it would be like to always know what changes to make to your Google Ads campaigns?PPC Wins is a database of 150+ proven tactics that will help you to get the right clicks, eliminate wasted spend and increase conversions.Here is the problem…Google Ads can be pretty overwhelming.There are tons of different menus, reports and settings to consider.

• And things keep changing.You’re not only learning how everything works, but you’re also hoping that you’re changing the correct things.That’s not an easy thing to do.So many advertisers start to make random changes.

• And if they are lucky, they might find one or two things that have a big impact on the results.However, most of the time, all you will find are small tweaks.

• Things that might move the needle 1 or 2%.For a lot of advertisers, especially those working with smaller budgets, a 2% jump in revenue is negligible.Which leaves many disillusioned with Google Ads and what it can accomplish for their store.But if you keep stacking these small wins, real changes will start to appear.You get more traffic, more visitors convert into sales and your campaigns become more profitable.All because of a few tweaks!Introducing PPC WinsPPC Wins is a database of 150+ highly actionable PPC tactics that will help your campaigns get higher quality visitors which will lead to higher profits.Who is this for?PPC Wins is perfect for all advertisers that always want to know the next thing to try in their Google Ads campaigns.FreelancersIf you’re running Google Ads for multiple clients, this offer really is a no-brainer.You’ll have access to a whole set of tactics that can deliver great results for your clients.Ecommerce businessesIdeal if you’re looking for small tweaks you can make to your campaigns that will have a meaningful impact!Here is an example of one of those tactics, “Reviewing Ad/Message Match”:For every PPC Win you’ll get the following:Short descriptionDetailed explanation on how to implement this in your account4 filters to drill down and find the tactic that you can use right nowHere are the different filters you can use.Choose amongst one of 10 categories to improve the parts of your campaigns where you are underperforming:Ads – Ad Extensions – Bidding – General – Keywords – Product Feed – Settings – Structure – Targeting- Website OptimizationFilter by scope to find the tactics that you need right now:All campaignsSearch AdsShopping AdsDisplay AdsYouTube AdsFilter by expected impact to make sure you tackle the most important parts first:High: direct impact on sales and/or profitMedium: direct impact on costLow: changes with a smaller indirect impactFilter by effort involved, so you can get REALLY quick wins:High: look at various reports, analyze and add your own creativityMedium: look at report and decide what to doLow: requires just a few clicksThe “effort involved” is usually also a good estimate of how advanced a tactic is.

• If it just requires a click, you can do this as a beginner.