Joe Polish – Interview Bob Burg

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Summary

• Joe Polish Interviews Best-Selling Author Bob BurgBecoming A Go-Giver: 5 Laws of Stratospheric Success*Digital DownloadIn this DVD interview, you’ll hear Joe and Bob discuss the following:Capitalism: The free exchange of products and services between two or more willing parties.Corporatism: When major corporations or special interests are buying the influence of our Congress people in order to have special rules, laws and legislation that are made in their behalf and to benefit them.Selling: Finding out what people want/need, and helping them get it.

• Sales is all about giving.Focus: The big difference between top salespeople and everyone else is their focus.

• They know that, in selling, it isn’t about you, your product / service.

• It’s about the other person and how you can serve their needs through the value you bring.Law #1 is the Law of Value: Your true worth is determined by how much more you give in value than you take in payment.

• Price = dollar amount.