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• Learn how to use psychology and neuroscience to create better conversion experiences.
• Dr. Brian Cugelman, and Michael Aagaard will teach you core lessons in digital psychology and show you how to apply them for true and lasting results on any conversion project.
• After taking this course, you’ll… Know how to use psychological tactics to optimize user journeys and page design Be able to apply digital psychology for more effective, conversion-focused design Have templates, processes and tactics grounded in science that’ll get you more conversions.
• Understand neurochemicals and how they affect behaviour (so you can tap into them).
• Understanding human motivation is key to the success of any CRO project.